Caffeine: And Now For the Good News!

February 14, 2008
by Susan O. Henry

Coffeemanics, rejoice! They've been studying caffeine (again!), and this time, the news is all good. Once maligned as all-around bad for you, the lively substance has now been given a clean bill of health by ... well, everyone: the U.S. Food and Drug Administration, the U.S. Surgeon General, National Academy of Science, American Medical Association, American Academy of Family Physicians, National Cancer Institute, The Centers for Disease Control, American Cancer Society, National Research Council on Diet and Health, International Food Information Council, the Framingham Heart Study, the Association of Women's Health, Obstetric and Neonatal Nurses, and scores of researchers.

So pour yourself "The Pause That Refreshes" and join us for a look at the latest good-to-the-last-drop news.

Debunking the Myths

According to recent research and endorsed by the above organizations, "moderate" intake (variously defined as three cups, six cups, and 300 mg caffeine) does not increase the risk of, or contribute to:

-any type of human cancer -cardiovascular/arterial diseases. In fact, because caffeine increases physical performance and endurance, caffeinated drinks may actually protect against heart disease. -high blood pressure. Any caf-induced rise in BP is short-lived, and generally is less than is experienced when climbing a stairway. -infertility -complications in pregnancy or adversity to fetus -bone loss/osteoperosis in adults. But here the experts hedge: They admonish persons ingesting more than three caffeinated drinks per day to offset the calcium loss with a cup of low-fat milk daily. -Caffeine does not "sober up" the un-sober.

The Performance-and-Endurance Enhancer

Athletes of all persuasions have participated in tons of tests to evaluate caffeine as an enhancer of performance and endurance, and the results, say researchers at Canada's University of Guelph, are "clear as a bell: caffeine works."

The tests show that ingesting 330 mg (or 5 mg per kilogram of body weight) 30 minutes to an hour before workouts results in longer endurance, faster times, less exertion, less fatigue, and more rapid recovery -- up to 30 percent better in each category. The most effective caffeine, though, is in tablet form, not in coffee, because the 100-plus other compounds in coffee probably block some of the effect of caffeine.

Megadoses, however, are not the right answer. Persons who do not drink caffeine steadily get the best workout-enhancer effect. In fact many groups, including the International Olympic Committee, forbid "very high doses," which they define as 600+ mg. per day (about 5 cups of drip-brewed "regular"). The other caf caveat: Don't consume while working out. As a potent diuretic, caffeine dehydrates; what exercisers take for fatigue could be serious dehydration.

The Fat Burner

None of the research reports flat-out recommends caffeine as a weight-loss/control catalyst, but the implications are pretty clear.

-Caffeine, which speeds metabolism, is the most-active ingredient in many "diet pills." -Caf breaks down fat, freeing fatty acids which are immediately burned. Conversion of fat to energy is about 30 percent more efficient when caffeine is consumed prior to exercise. Which brings up another caf caveat: The break-down, and the burning, occur only when you're in action! -While the fat is being burned, the glycogen, glucose, and amino acids (blood sugars) are being reserved -- so blood sugar levels remain higher for longer. Low blood sugar = hunger; high glucose staves starving. This is why coffee is popular among students and think-tankers. The brain functions exclusively on glucose, and higher blood sugar levels facilitate thinking.

How Much is in What?

Categorical caffeine content varies widely, as much as 50 percent plus or minus. The following are "approximate averages" in milligrams.

COFFEE, PER 5-OZ. CUP:
Espresso..200
Boiled (Cowboy/Camp/Norwegian)..200
Brewed, drip..115
Brewed, perked..80
50-50 or Lite, drip..55
50-50 or Lite, perked..40
Instant..65
Decaf, brewed..3
Decaf, instant..2
TEAS, PER 5-OZ CUP
Brewed, U.S. brands..40
Brewed, imports..60
Instant..30
Iced (12 oz.)..70
CAF WATER
Water Joe, 16.9 oz...65
CAF SOFT DRINKS, 6 OZ...18
COCOA, 5 OZ...4

Caf and Kids

While all reports conclude that caffeine causes no significant loss of calcium in adults, it's an entirely different case for children. It's widely thought that coffee will, as kids say, "stump your growth." It does worse than stunt; it destroys: caffeine actually dissolves the calcium in young bones.

When a test group of 13-to-18-year-olds drank an unsweetened caffeinated drink, their urinary calcium output increased by 25 percent (to 20 mg per hour for three hours). When they drank caffeine-plus-sugar, their calcium loss was 30 mg/hour. Phosphorus, found in most colas, accelerates bone loss even more; one cola costs as much as 120 milligrams of calcium. Furthermore, a soft drink after a workout also depletes children's sodium, chloride, and potassium, causing sore muscles and delayed recovery time after exercise.

JavaFit News Source: JavaFit.com/distributor/index.php?page=news

For more information on Javalution Coffee Company or JavaFit® visit Java411.net or contact your JavaFit Independent Representative:

Chris Clark
(540)674-0080
chris@java411.net

---

JavaFit Functional Coffee ... Get The Scoop!
Wholesale Prices for Preferred Customers
Coffee Samples • Business Opportunity

The Performance Nutrition Show

February 14, 2008
By Jose Antonio, Ph.D. and Carla Sanchez

The Performance Nutrition Show, hosted by Dr. Jose Antonio and Carla Sanchez is the first radio web and podcast that explores the latest sports nutrition science as well as real-world training and dieting techniques for the fitness enthusiast. This show is for those with an appetite for cutting-edge information delivered in an entertaining format. The show was co-created by Dan Solomon, executive producer of Pro Bodybuilding Weekly The Voice of Professional Bodybuilding.

Jose Antonio, Ph.D. FASCM, CSCS is a leading research advocate in the field of performance nutrition. He is the Chief Executive Officer and co-founder of the International Society of Sports Nutrition (ISSN) and the Chief Science Officer and co-founder of Javalution. Additionally, he is the Performance Ready Team Nutritionist.

Dr. Antonio is a prolific writer and speaker in the field of sports and performance nutrition, and a popular consultant to industry. He has published over 40 peer-reviewed scientific papers and has written several books in the field of sports nutrition and exercise (JoseAntonioPhD.com). Dr. Antonio completed a Ph.D. and post-doctoral research fellowship at the University of Texas Southwestern Medical Center in Dallas Texas.

Carla Sanchez has extensive experience in the sports and fitness industry as an IFBB professional fitness competitor, fitness and nutrition writer, speaker, model, coach and contest promoter. She is a certified strength and conditioning specialist (CSCS), former Denver Broncos Cheerleader and is the founder, owner and coach of the Performance Ready Fitness & Figure Team, based in Denver, Colorado. She is also a 3-time recipient of the Colorado National Physique Committee, "Trainer of the Year" award and is a leading expert in fitness and figure competition training.

Carla has successfully helped many reach their fitness goals by providing education based on her own 'real-world' training, dieting, and competition experiences.

Carla was recently featured at Bodysport.com!

Visit the official Performance Nutrition Show website, at: PerformanceNutritionShow.com

JavaFit News Source: JavaFit.com/distributor/index.php?page=news

For more information on Javalution Coffee Company or JavaFit® visit Java411.net or contact your JavaFit Independent Representative:

Chris Clark
(540)674-0080
chris@java411.net

---

JavaFit Functional Coffee ... Get The Scoop!
Wholesale Prices for Preferred Customers
Coffee Samples • Business Opportunity

Super-caffeinated coffee creating big buzz

February 7, 2008
By CINDY WOJDYLA CAIN, SPecial to the southtownstar

Tom McBride was in for a Shock recently. McBride took the plunge for the first time and added some "hyper-caffeinated" Shock coffee to his regular brew at the Gas City at Laraway Road and U.S. 52. "I can taste the difference," McBride said as he sipped the high-octane fuel on a subzero day. "It's pretty strong. I figured today I'll give it a shot and see what happens." The new beverage is popular with a wide variety of customers, said Gas City manager Colleen Olszewski. Cops, construction workers and truck drivers all want an extra jolt of caffeine in the morning, she said. Midnight shift workers hit the station about 6 p.m. looking for a Shock."It sells real well here," Olszewski said. Shock has 50 percent more caffeine than regular coffee. Frankfort-based Gas City has tested Shock in a handful of its stations in the past few months. The brew has done so well, the company has decided to roll it out to all 40 outlets in the Chicago area.Gas City isn't the only coffee seller rolling out a super-caffeinated coffee:

-Turbo: Dunkin' Donuts lets you add Turbo shots of espresso to any coffee product, hot or cold, to up your caffeine intake.
-Fusion: 7-Eleven has Fusion, an extra-caffeinated coffee mixed with energizing herbs. The convenience store also features something called Stok (pronounced stoke), a sweet "Black Coffee Shot" containing 40 milligrams of caffeine.
-Rev: Thornton's gas stations rolled out Rev, a caffeine-boosted coffee, a few days ago to energize its customers' engines. Ads warn consumers: "This coffee is obscenely caffeinated."
-High Voltage: BP Amoco's AM-PM marts are selling a range of caffeinated coffees that culminate in what they refer to as High Voltage. They also have Boost-A-Shot energy mixes consumers can pump into their coffees, too.
-Shock Wave: Speedway started selling this bodacious brew in a blue pot on Jan. 1. Ads for the coffee urge customers to "Get more kick in your coffee."

"It gets me going in the morning," Joliet Speedway manager Rich Hale said of Shock Wave. "It has a good taste. It's not real strong." Joliet BP Amoco manager Carl Mitchell said he drinks High Voltage every day."And I can still go to sleep at night."Coffee sellers are trying to tap into some of the energy drink market, said Cindy Vasquez, a Gas City area supervisor. The popularity of energy drinks laced with caffeine has other beverage producers hopping on the hopped-up beverage bandwagon."We're trying to attract young people who are looking for something hot that has a bigger caffeine boost," Vasquez said.The theory is, consumers who enjoy a caffeine-laced Red Bull or Monster might want a hot Shock in the morning, she said. The caffeine-laden pop, energy drink and coffee market is exploding right now in popularity, said John Sicher, editor and publisher of Beverage Digest in Bedford Hills, N.Y. Pepsi has Amp, he noted, and Coke has Full Throttle. "They're popular because of the energy boost consumers get," he said. "There's instant gratification." Gas City cashier Stase Elftmann said she sips a Shock around 10 a.m. each day to ward off fatigue. "That will wake you up," she said as she offered a sample to a groggy reporter.Not everyone is opting for a jolt of extra caffeine, however. Retired Will County Sheriff's Deputy Rich Walden stopped at the Laraway Road Gas City recently for a regular cup of coffee. He took a pass on Shock. With high blood pressure and a 10- 12-cup-a-day coffee habit, Walden said he plans to avoid super-caffeinated beverages for a very good reason. "My doctor told me not to (drink them)."But more and more people are reaching for the juiced java. "Everybody wants something that has caffeine or something that gives them energy," said Beth Lockhart, who manages a 7-Eleven in Shorewood. Uber caffeine cravings can mean only one thing, said Joliet Thornton's manager Judy Griffin. "Everybody is tired."

JavaFit News Source: JavaFit.com/distributor/index.php?page=news

For more information on Javalution Coffee Company or JavaFit® visit Java411.net or contact your JavaFit Independent Representative:

Chris Clark
(540)674-0080
chris@java411.net

---

JavaFit Functional Coffee ... Get The Scoop!
Wholesale Prices for Preferred Customers
Coffee Samples • Business Opportunity

Caffeine: And Now For the Good News!

February 4, 2008
By Susan O. Henry - FitWise.com

Coffeemanics, rejoice!

They've been studying caffeine (again!), and this time, the news is all good. Once maligned as all-around bad for you, the lively substance has now been given a clean bill of health by ... well, everyone: the U.S. Food and Drug Administration, the U.S. Surgeon General, National Academy of Science, American Medical Association, American Academy of Family Physicians, National Cancer Institute, The Centers for Disease Control, American Cancer Society, National Research Council on Diet and Health, International Food Information Council, the Framingham Heart Study, the Association of Women's Health, Obstetric and Neonatal Nurses, and scores of researchers.

So pour yourself “The Pause That Refreshes” and join us for a look at the latest good-to-the-last-drop news.

Debunking the Myths

According to recent research and endorsed by the above organizations, “moderate” intake (variously defined as three cups, six cups, and 300 mg caffeine) does not increase the risk of, or contribute to:

•any type of human cancer
•cardiovascular/arterial diseases. In fact, because caffeine increases physical performance and endurance, caffeinated drinks may actually protect against heart disease.
•high blood pressure. Any caf-induced rise in BP is short-lived, and generally is less than is experienced when climbing a stairway.
•infertility
•complications in pregnancy or adversity to fetus
•bone loss/osteoperosis in adults. But here the experts hedge: They admonish persons ingesting more than three caffeinated drinks per day to offset the calcium loss with a cup of low-fat milk daily.
•Caffeine does not “sober up” the un-sober.

The Performance-and-Endurance Enhancer

Athletes of all persuasions have participated in tons of tests to evaluate caffeine as an enhancer of performance and endurance, and the results, say researchers at Canada’s University of Guelph, are “clear as a bell: caffeine works.”

The tests show that ingesting 330 mg (or 5 mg per kilogram of body weight) 30 minutes to an hour before workouts results in longer endurance, faster times, less exertion, less fatigue, and more rapid recovery -- up to 30 percent better in each category. The most effective caffeine, though, is in tablet form, not in coffee, because the 100-plus other compounds in coffee probably block some of the effect of caffeine.

Megadoses, however, are not the right answer. Persons who do not drink caffeine steadily get the best workout-enhancer effect. In fact many groups, including the International Olympic Committee, forbid “very high doses,” which they define as 600+ mg. per day (about 5 cups of drip-brewed “regular”). The other caf caveat: Don’t consume while working out. As a potent diuretic, caffeine dehydrates; what exercisers take for fatigue could be serious dehydration.

The Fat Burner

None of the research reports flat-out recommends caffeine as a weight-loss/control catalyst, but the implications are pretty clear.

•Caffeine, which speeds metabolism, is the most-active ingredient in many “diet pills.”
•Caf breaks down fat, freeing fatty acids which are immediately burned. Conversion of fat to energy is about 30 percent more efficient when caffeine is consumed prior to exercise. Which brings up another caf caveat: The break-down, and the burning, occur only when you're in action!
•While the fat is being burned, the glycogen, glucose, and amino acids (blood sugars) are being reserved -- so blood sugar levels remain higher for longer. Low blood sugar = hunger; high glucose staves starving. This is why coffee is popular among students and think-tankers. The brain functions exclusively on glucose, and higher blood sugar levels facilitate thinking.
How Much is in What?

Categorical caffeine content varies widely, as much as 50 percent plus or minus. The following are “approximate averages” in milligrams.

COFFEE, PER 5-OZ. CUP:
Espresso 200
Boiled (Cowboy/Camp/Norwegian) 200
Brewed, drip 115
Brewed, perked 80
50-50 or Lite, drip 55
50-50 or Lite, perked 40
Instant 65
Decaf, brewed 3
Decaf, instant 2

TEAS, PER 5-OZ CUP
Brewed, U.S. brands 40
Brewed, imports 60
Instant 30
Iced (12 oz.) 70

CAF WATER
Water Joe, 16.9 oz. 65

CAF SOFT DRINKS, 6 OZ. 18

COCOA, 5 OZ. 4

Caf and Kids

While all reports conclude that caffeine causes no significant loss of calcium in adults, it’s an entirely different case for children. It’s widely thought that coffee will, as kids say, “stump your growth.” It does worse than stunt; it destroys: caffeine actually dissolves the calcium in young bones.

When a test group of 13-to-18-year-olds drank an unsweetened caffeinated drink, their urinary calcium output increased by 25 percent (to 20 mg per hour for three hours). When they drank caffeine-plus-sugar, their calcium loss was 30 mg/hour. Phosphorus, found in most colas, accelerates bone loss even more; one cola costs as much as 120 milligrams of calcium. Furthermore, a soft drink after a workout also depletes children's sodium, chloride, and potassium, causing sore muscles and delayed recovery time after exercise.

JavaFit News Source: JavaFit.com/distributor/index.php?page=news

For more information on Javalution Coffee Company or JavaFit® visit Java411.net or contact your JavaFit Independent Representative:

Chris Clark
(540)674-0080
chris@java411.net

---

JavaFit Functional Coffee ... Get The Scoop!
Wholesale Prices for Preferred Customers
Coffee Samples • Business Opportunity